Branding Ampath Apps

When Ampath Laboratories needed to streamline its mobile app branding system, the company tasked Twisted Toast Digital with creating an updated way of differentiating its apps for consumers and medical professionals.

The result is the simplified Ampath App for consumers and Ampath Pro App for medical professionals.

The apps’ icons and opening screens were updated to reflect appropriate brand recognition and differentiation.

CLIENT

Ampath Laboratories

OBJECTIVES

App Branding Strategy Development
Differentiated Icon Design
Opening Screen Branding
App Store Submission Advice

EXECUTION

Strategy Documentation
Visual Language Creation
Design

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