Brand Development

Sonja Basson is a Senior Manager at Deloitte Consulting | OpTech | Energy Transition | Sustainability, based in Brisbane, Australia. She is a renowned author and speaker, especially regarding the renewable energy sector. In addition she speaks on personal development and motivation, with a focus on women who specialise in the science, technology, engineering and math (STEM) area.

When Sonja needed to develop her personal brand, she approached Twisted Toast for strategic advice, brand positioning, content marketing, visual brand language and identity creation.

CLIENT

Sonja Basson

OBJECTIVES

Brand Strategy and Development
Identity Design
Visual Language Creation
Execution Element Design

EXECUTION

Strategic Brand Positioning
Brand Style Guide
Office Estate Signage and Branding
Stationery

WEBSITE

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