Twisted Toast on The Money Show: Discussion about Twitter, Barry Bateman and Oscar Pistorius

By 21 February 2013Posts

Click the YouTube video link to listen to this radio interview.

With the Oscar Pistorius bail hearing came intense global interest. EWN Pretoria correspondent Barry Bateman’s sharp Twitter-based live micro blogging of events increased his followers from 9 000 to over 100 000 in less than a week. Louis Eksteen, managing director at digital brand content marketing and inbound marketing agency Twisted Toast Digital discusses “the Batemanomics of Twitter”.

Bruce Whitfield, host of The Money Show on Talk Radio 702 in Gauteng and 567 Cape Talk in Cape Town interviewed Twisted Toast Digital managing director Louis Eksteen to discuss how the new media order changes journalism and everything else.

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