In addition, not instead
The debate rages on. Will digital media replace print? No it won’t, is the glib answer to this perennial favourite. The print industry is, however, going through structural change, no doubt about that. But this [...]
Twisted Toast launches new brand content sites
Twisted Toast has launched a new set of brand content websites for Chartered Wealth Solutions (corporate) and Retire Successfully (brand content). As part of this two-website project, Twisted Toast relaunched the Chartered Wealth Solutions website, [...]
The culture of content
When a brand embarks on a content strategy, it follows a path that impacts directly on brand and organisational culture. If real time continuous brand content marketing is to be successful, it will touch all [...]
Twisted Toast’s second print ad
Twisted Toast's second print ad, prepared for CTP Printers Johannesburg, flighted in Financial Mail this week! The advertisement, viewable in full below, highlights FM's longstanding business relationship with CTP Printers Johannesburg.
Twisted Toast in Entrepreneur Magazine!
When The Toast was just a little startup :)
First Twisted Toast print ad hits shelves!
Twisted Toast's very first print ad hit newsstands yesterday! Prepared for our client CTP Printers Johannesburg, the advertisement highlights CTP's 40-year printing relationship with Time Magazine. The advertisement is on page 8 in the 6 [...]
Chartered Wealth Solutions goes with Twisted Toast!
New brand content agency Twisted Toast: Digital Media Architects has announced that respected retirement planning specialists Chartered Wealth Solutions has appointed the agency to deliver various brand content services. John Campbell, CEO of Chartered Wealth Solutions comments: "Twisted Toast understands how Chartered Wealth Solutions needs to use our valuable content to ensure deep engagement with clients. An important part of our marketing communication strategy going forward is to utilise our own brand content to add value to clients' lives."
Twisted Toast now a member of the DMMA!
It gives us great pleasure to announce that Twisted Toast: Digital Media Architects are officially members of the Digital Media and Marketing Association (DMMA). Formerly the OPA, the DMMA is an independent, voluntary, non-profit association [...]
The story of the Twisted Toast offices
Twisted Toast’s first month of operation was spent working out of our MD Louis Eksteen’s home in true start-up style. The plan was however, to always move into a professional office as soon as possible. We [...]
A toast to toast in popular culture
Toast: it's everywhere! Whether it's enjoyed as a light mid-afternoon snack, in bed with a cup of tea, or as part of a complete breakfast buffet, toast is an indispensable part of the breakfast landscape. There's something inherently soothing and fundamentally satisfying about a slice of good toast, which explains why it's so popular, and why popular culture is steeped in references to toast.Just this last December, the BBC released their critcally acclaimed drama 'Toast' starring Helena Bonham Carter. The movie is a heartwarming coming-of-age drama about a young lad named Nigel, and his desire to pursue an interest in the culinary arts. Billed as the “ultimate nostalgia trip through everything edible in 1960's Britain”, the movie takes its name from Nigel's mom's inability to cook anything beyond toast.