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Apps should be useful and fun

Two amazing phone and tablet apps were launched recently that are epitomes of what is possible nowadays. The first, FNB’s brilliant utility banking app, has raised the bar in terms of functionality. The app is easy to install, easy to link to your profile via online banking and it works. Well. The second is the [...]

By |2018-11-30T09:41:32+02:00September 29th, 2011|Posts|Comments Off on Apps should be useful and fun

Twisted Toast Digital handles brand content for Make a Million

Twisted Toast Digital handles brand content for Make a Million For the seventh consecutive year the Make A Million (MAM) competition will reward the participant trader with the highest cash balance in his or her PSG Online account at the end of the competition with R1 million cash. MAM is a real life single stock [...]

By |2017-07-09T15:07:47+02:00September 28th, 2011|Posts|Comments Off on Twisted Toast Digital handles brand content for Make a Million

MMAP appoints Twisted Toast as their communications agency

MMAP appoints Twisted Toast as their communications agency Specialist out of home (OOH) media company MMAP (previously known as Michele Munro & Associates) has appointed Twisted Toast: Digital Media Architects as brand content and marketing communication agency. MMAP (pronounced “map”) delivers a variety of specialised integrated outdoor solutions to Media Agencies on behalf of over [...]

By |2018-11-30T09:41:33+02:00September 21st, 2011|Posts|Comments Off on MMAP appoints Twisted Toast as their communications agency

In addition, not instead

The debate rages on. Will digital media replace print? No it won’t, is the glib answer to this perennial favourite. The print industry is, however, going through structural change, no doubt about that. But this massive adjustment in print’s fundamentals, being brought about by the digital driving force, is not about obliteration, but rather how [...]

By |2017-07-09T15:07:47+02:00August 26th, 2011|Posts|Comments Off on In addition, not instead

Twisted Toast launches new brand content sites

Twisted Toast has launched a new set of brand content websites for Chartered Wealth Solutions (corporate) and Retire Successfully (brand content). As part of this two-website project, Twisted Toast relaunched the Chartered Wealth Solutions website, as well as developing a new, content-focused website for its brand extention Retire Successfully. In addition a range of integrated [...]

By |2018-11-30T09:41:33+02:00August 5th, 2011|Posts|Comments Off on Twisted Toast launches new brand content sites

The culture of content

When a brand embarks on a content strategy, it follows a path that impacts directly on brand and organisational culture. If real time continuous brand content marketing is to be successful, it will touch all aspects of a brand and become ingrained in everything the brand does. One of the best examples of how brands [...]

By |2017-07-09T15:07:47+02:00July 29th, 2011|Posts|Comments Off on The culture of content

Twisted Toast’s second print ad

Twisted Toast's second print ad, prepared for CTP Printers Johannesburg, flighted in Financial Mail this week! The advertisement, viewable in full below, highlights FM's longstanding business relationship with CTP Printers Johannesburg.

By |2018-11-30T09:41:34+02:00June 30th, 2011|Posts|Comments Off on Twisted Toast’s second print ad

First Twisted Toast print ad hits shelves!

Twisted Toast's very first print ad hit newsstands yesterday! Prepared for our client CTP Printers Johannesburg, the advertisement highlights CTP's 40-year printing relationship with Time Magazine. The advertisement is on page 8 in the 6 June 2011 issue of Time (on sale now), and was also run on the Companies & Markets front page (17) [...]

By |2018-11-30T09:41:34+02:00June 1st, 2011|Posts, Projects|Comments Off on First Twisted Toast print ad hits shelves!

Chartered Wealth Solutions goes with Twisted Toast!

New brand content agency Twisted Toast: Digital Media Architects has announced that respected retirement planning specialists Chartered Wealth Solutions has appointed the agency to deliver various brand content services. John Campbell, CEO of Chartered Wealth Solutions comments: "Twisted Toast understands how Chartered Wealth Solutions needs to use our valuable content to ensure deep engagement with [...]

By |2018-11-30T09:41:34+02:00May 25th, 2011|Posts|Comments Off on Chartered Wealth Solutions goes with Twisted Toast!