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Twisted Toast launches new brand content sites

Twisted Toast has launched a new set of brand content websites for Chartered Wealth Solutions (corporate) and Retire Successfully (brand content). As part of this two-website project, Twisted Toast relaunched the Chartered Wealth Solutions website, as well as developing a new, content-focused website for its brand extention Retire Successfully. In addition a range of integrated [...]

By |2018-11-30T09:41:33+02:00August 5th, 2011|Posts|Comments Off on Twisted Toast launches new brand content sites

The culture of content

When a brand embarks on a content strategy, it follows a path that impacts directly on brand and organisational culture. If real time continuous brand content marketing is to be successful, it will touch all aspects of a brand and become ingrained in everything the brand does. One of the best examples of how brands [...]

By |2017-07-09T15:07:47+02:00July 29th, 2011|Posts|Comments Off on The culture of content

Twisted Toast’s second print ad

Twisted Toast's second print ad, prepared for CTP Printers Johannesburg, flighted in Financial Mail this week! The advertisement, viewable in full below, highlights FM's longstanding business relationship with CTP Printers Johannesburg.

By |2018-11-30T09:41:34+02:00June 30th, 2011|Posts|Comments Off on Twisted Toast’s second print ad

First Twisted Toast print ad hits shelves!

Twisted Toast's very first print ad hit newsstands yesterday! Prepared for our client CTP Printers Johannesburg, the advertisement highlights CTP's 40-year printing relationship with Time Magazine. The advertisement is on page 8 in the 6 June 2011 issue of Time (on sale now), and was also run on the Companies & Markets front page (17) [...]

By |2018-11-30T09:41:34+02:00June 1st, 2011|Posts, Projects|Comments Off on First Twisted Toast print ad hits shelves!

Chartered Wealth Solutions goes with Twisted Toast!

New brand content agency Twisted Toast: Digital Media Architects has announced that respected retirement planning specialists Chartered Wealth Solutions has appointed the agency to deliver various brand content services. John Campbell, CEO of Chartered Wealth Solutions comments: "Twisted Toast understands how Chartered Wealth Solutions needs to use our valuable content to ensure deep engagement with [...]

By |2018-11-30T09:41:34+02:00May 25th, 2011|Posts|Comments Off on Chartered Wealth Solutions goes with Twisted Toast!

Twisted Toast now a member of the DMMA!

It gives us great pleasure to announce that Twisted Toast: Digital Media Architects are officially members of the Digital Media and Marketing Association (DMMA). Formerly the OPA, the DMMA is an independent, voluntary, non-profit association focused on growing and sustaining a vibrant and profitable digital industry within South Africa. The DMMA currently represents over 55 [...]

By |2018-11-30T09:41:34+02:00May 17th, 2011|Posts|Comments Off on Twisted Toast now a member of the DMMA!

The story of the Twisted Toast offices

Twisted Toast’s first month of operation was spent working out of our MD Louis Eksteen’s home in true start-up style. The plan was however, to always move into a professional office as soon as possible. We had already secured office space above Starcom at the Country Club Estate in Woodmead, but we were only able to [...]

By |2018-11-30T09:41:34+02:00May 10th, 2011|Posts|Comments Off on The story of the Twisted Toast offices

A toast to toast in popular culture

Toast: it's everywhere! Whether it's enjoyed as a light mid-afternoon snack, in bed with a cup of tea, or as part of a complete breakfast buffet, toast is an indispensable part of the breakfast landscape. There's something inherently soothing and fundamentally satisfying about a slice of good toast, which explains why it's so popular, and [...]

By |2018-11-30T09:41:34+02:00April 29th, 2011|Posts|Comments Off on A toast to toast in popular culture

Ready, steady, go!

By Kim Browne The much anticipated launch day for Twisted Toast finally arrived on Friday 01 April 2011. One of the first decisions we made was that the founding four plus our non-executive Chairman were going to go for lunch at the ever-popular quaint Portuguese Johannesburg restaurant, Parreirinha to celebrate our existence. At Twisted Toast [...]

By |2018-11-30T09:41:35+02:00April 28th, 2011|Posts|Comments Off on Ready, steady, go!