“
First we build the tools, then they build us
”
Marshall McLuhan
Twisted Toast Digital excels at storytelling, mostly on your behalf to achieve your own business and brand growth goals, but also for our own creative expression. Usually we write the articles and stories that appear here about media and marketing trends, but sometimes we venture into our own personal life experiences too.
RECENT ARTCLES
With a team well versed in storytelling, The Toast offers its own diverse perspectives on our professional world of brand development in communication, media trends and life in general
May Day
Mayday, mayday – we have a problem. The world around us has gone mad! How did we get to May even? There we were in February, still basking from the afterglow of the December holidays and bam – along came March, which is now May… We’re still here, which says something.
Stormy Paddles and a waddling king
Your Content Goes Here Chasing downwinds By Louis Eksteen “Put your nose in the hole,” comes the high-volume instruction clearly audible over the howl of the stormy wind. “What [...]
Of Fakebook and Instafame
Real feelings seldom find traction on the anti-social media landscape of today. Either everything’s absolutely fabulous (“I’m sooo blessed”), or so horrifically terrible the world’s going to end. No “I’m just sommer feeling slightly blue today because I stubbed my toe a little bit and it made me remember that one fabulous holiday in Durbs when I was young and innocent”.
Celebrating Joburg’s rejuvenation
Recently we found ourselves on the rooftop of an old central Joburg building carefully being completely refurbished for safe and dignified modern residential living. The friendly and enthusiastic host from our client Ithemba, a shareholder in Divercity, was showing us around the impressive Jewel City precinct. We liked it so much we went back the next week too :)
May Day!
The future is in your hands By Kim Browne Our elections next week are on the minds of many South Africans as we try to anticipate what the future holds. Small business owners such as [...]
Three drivers of our digital lives
Privacy, immediacy and dependency By Louis Eksteen Recent statements by Mark Zuckerberg, co-inventor of Facebook (depending on who you ask), frequently mention an apparently significant move towards protecting the privacy of users. The new Facebook [...]